Anna Baeten (she/her)
Affiliated Consultant
Anna came to Ktisis Capital with an extensive background in entrepreneurship, small-business scaling, management training & development, systems architecture, and branding & marketing. As Managing Director at Ktisis she oversaw new business development, impact enterprise, and the creation and implementation of new client services and products. In 2023, she transitioned to a new role as an Affiliated Consultant with Ktisis Capital as she builds out her own practice, Failure Lab, an organization dedicated to reframing individual, organizational, and systemic paradigms around failure. In this role, she oversees corporate & organizational strategy & training and C-suite & leadership coaching.
Locally, Anna serves as the board vice chair of Friends of Grand Rapids Parks, an organization that works to connect citizens to natural spaces and empower them to cultivate vibrant parks, trees, and green spaces in the Grand Rapids community.
Anna holds a bachelor of science degree in Biomedical Sciences and a bachelor of arts degree in Professional & Applied Ethics, both from Western Michigan University, and sees her educational journey as evidence of the value of a liberal arts education. She lives in Grand Rapids, Michigan with her two children and enjoys audiobooks, sneaking nutritional relevance into her children’s food, and learning about what motivates people to do better and be better.